Battle Foam Now Sells Games Workshop Miniatures! But Why?

If you follow us on social media or subscribe to our newsletter, you might have already heard we're now selling Games Workshop miniatures!

This is a big step for us. Over the years, we’ve received tons of questions at conventions and through emails asking if we’d ever stock Warhammer products. Honestly, we never gave it serious thought until now.

At Battle Foam, we're hobbyists and gamers first. So when we saw the latest round of price increases across the industry, we felt it just like you did. Warhammer whether it’s Fantasy, 40k, or even classic HeroQuest, was the gateway into wargaming for many of us. And we know we’re not alone.

As a business, we understand the challenges behind rising costs of production, shipping, inflation, and so on. But we also know it’s frustrating for collectors and players when a hobby you love keeps getting more expensive.

That’s why we made the decision to step in and offer Games Workshop products ourselves. We’re doing it in the most helpful way we can by selling at the maximum discount allowed. That means 15% off MSRP everyday, but our VIP program takes it even further if you are a member.

Yes, margins are tight, especially with free shipping on orders over $99 and the logistics involved in processing and fulfilling orders, but making huge profits isn’t our motivation here. Don’t get us wrong, this is still a business, and we do profit, but our main goal is to support the community and make the hobby more accessible.

Looking ahead, we hope to expand into even more product lines, including TCGs and other miniature games. We’ve worked hard to build a reputation for quality and trust in the hobby space, and that won’t change. When you order from us, you aren't sacrificing service or transparency for a better price.

We want this hobby to thrive for years to come, and if we can help you build your army while saving a bit, then mission accomplished. We also hope you have some left to protect your newly purchased minis with the best storage available!